Production
https://www.prod.org.br/journal/production/article/doi/10.1590/0103-6513.069811
Production
Article

Inovação como transição: uma abordagem para o planejamento e desenvolvimento de spin-offs acadêmicos

Innovation as a transition process: proposition of a framework for the process of creating and developming academic spin-offs

Gomes, Leonardo Augusto de Vasconcelos; Salerno, Mario Sergio; Fleury, André Leme; Saraiva Junior, Abrãao Freires

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Resumo

Spin-off acadêmico é um tipo de nova firma que, geralmente, nasce para explorar uma inovação radical capaz de criar um novo mercado ou desafiar as regras de um setor estabelecido. Fundamentado em uma combinação de pesquisa bibliográfica, estudos de múltiplos casos e intervenções à luz da pesquisa-ação, este trabalho objetiva contribuir para a literatura de inovação e empreendedorismo em dois aspectos. Primeiro, propõe o conceito de inovação como transição em três dimensões: grau (desvio em relação a um aspecto), extensão (número de aspectos e atores envolvidos) e trajetória (sequência de inovações ao longo do tempo). A segunda contribuição é a construção de um framework com estrutura não linear e recursiva que integra a inovação ao planejamento e ao desenvolvimento do spin-off abordando o gerenciamento das incertezas. Finalmente, conclui-se que o framework proposto pode auxiliar empreendedores, investidores e universidades no desafio de criar empresas para explorar uma inovação radical.

Palavras-chave

Inovação. Planejamento. Technology roadmap. Spin-offs acadêmicos. Incerteza.

Abstract

An academic spin-off is a new type of firm that often comes to exploit a radical innovation capable of creating a new market or defying the rules of an established industry. Employing a combination of literature research, multiple case studies and interventions based on action research, this study aims to contribute in two ways to the literature on innovation and entrepreneurship. First, it proposes a concept of innovation as a transition in three dimensions: level (deviation from a rule), length (number of features and actors involved) and trajectory (sequence of innovations over time). The second contribution is building a framework that has a non-linear and recursive structure and integrates innovation with planning and the development of spin-offs, thereby addressing uncertainty management. Finally, it is concluded that the proposed framework can help entrepreneurs, investors and universities with the challenge of creating a firm to exploit a radical innovation.

Keywords

Innovation. Planning. Technology roadmap. Academic spin-offs. Uncertainty.

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